Episode 11

full
Published on:

4th May 2023

Creating Memorable Website Experiences - with Ashley Scorpio, SVP Revenue at Levitate Foundry

In this episode of "The Conversion Show" podcast, Erik Christiansen, CEO and co-founder of Justuno, hosts Ashley Scorpio, SVP of Revenue at Levitate Foundry, as a guest to discuss current trends in conversion marketing.

They cover various topics, including sustainability and eco-friendly initiatives in e-commerce, customer experience, optimization of the checkout stage, personalization, and search optimization.

Erik and Ashley discuss:

  • creating memorable website experiences
  • current trends in conversion marketing
  • the need for: clear communication, proactive customer service, and easy returns to build trust and retain customers
  • working through friction points with customer returns
  • ensuring website accessibility and compliance
  • search optimization for e-commerce sites with a large inventory
  • rising costs of traditional digital advertising channels
  • putting customers first in all aspects of the business

Host: Erik Christiansen - https://www.linkedin.com/in/erikc/

Guest: Ashley Scorpio - https://www.linkedin.com/in/ashleyscorpio/

Justuno: https://www.justuno.com/

Levitate Foundry: https://levitatefoundry.com/

Show artwork for The Conversion Show

About the Podcast

The Conversion Show
The Only Podcast All About Maximizing Your Marketing Conversions
The Conversion Show is a weekly podcast all about - you guessed it - conversion! Everything that gets you to your goal, whether that’s purchase, install, lead capture, content downloads, chat engagement, or demo requests - we’re talking CONVERSIONS.

Each week, we interview top Marketing Leaders and Founders who are doing conversion right. From website optimization aka conversion rate optimization (#cro - the holy grail in our opinion!) back to paid media, organic, email, and omnichannel optimization - we cover it all!

If you are a Modern Marketer, Growth/ Ecommerce Leader, or Owner struggling to get your online revenue up - or are simply looking for a boost or new ideas, this is the podcast for you.

Be sure to follow The Conversion Show podcast to be notified when a new episode goes live.

Like what you hear? Leave us some love with a review!

Hosted by Erik Christiansen, CEO & Co-Founder of Justuno.

Erik’s Linkedin: https://www.linkedin.com/in/erikc/

About our Host, Erik Christiansen:
Co-Founder & CEO of Justuno, the leading onsite conversion platform for businesses. Justuno’s mission Is to empower marketers and growing brands in every vertical through first and zero-party data collection, list building, personalized messaging, and sales.

Having built Sierrasnowboard.com from $0 to $24M in annual revenue, Erik’s hope is to help more brands achieve this sustainable growth through an improved onsite experience, focused on thoughtful conversions.

Justuno is used by over 133,000 brands who experience an average 135% increase in revenue in their first year and has influenced $10B+ in sales.

Learn more at https://www.justuno.com

About your host

Profile picture for Erik Christiansen

Erik Christiansen

Co-Founder & CEO of Justuno, the leading onsite conversion platform for businesses. Justuno’s mission Is to empower marketers and growing brands in every vertical through first and zero-party data collection, list building, personalized messaging, and sales.

Having built Sierrasnowboard.com from $0 to $24M in annual revenue, Erik’s hope is to help more brands achieve this sustainable growth through an improved onsite experience, focused on thoughtful conversions.

Justuno is used by over 133,000 brands who experience an average 135% increase in revenue in their first year and has influenced $10B+ in sales.