Connecting Online and Offline Customer Experiences - with CJ DeGuara of EBOOST
In this episode of "The Conversion Show" podcast, Erik Christiansen, CEO and Co-founder of Justuno, interviews CJ DeGuara, Marketing Strategist and E-commerce manager at EBOOST, a leading healthy energy drink company.
They discuss various e-commerce tools, marketing strategies, and the importance of building customer-centric businesses - online and offline.
CJ and Erik discuss:
- store locator software
- subscription models vs getrepeat.io
- the challenges of reporting and troubleshooting
- first party data and identity resolution
- the impact of iOS changes on marketing tools
- Conversion Optimization and Reporting
- CJ's philosophy on productivity
- the underused potential of Shopify Flow
Host: Erik Christiansen - https://www.linkedin.com/in/erikc/
Guest: CJ DeGuara - https://www.linkedin.com/in/cjdeguara/
Justuno: https://www.justuno.com/
EBOOST: https://levitatefoundry.com/